Excellent read now available as a lower priced PB edition: A Trucker's Tale is beautifully written and has received a wealth of consumer reviews, with the majority giving it 5/5 stars. It's net 2300 copies across HC and ePub formats (and is a successful audio book), but was hurt by its April 2020 release, as Covid was taking effect, and has a wide, untapped audience. This new edition, a paperback at only $16.99, will reach more consumers during a better time.
Joins a successful market: A Trucker's Tale has an overlapping audience of its closest comp, The Long Haul (HC 2017: 17, 400 RTD, PB 2018: 14, 200 RTD) and should achieve similar sales, also backlisting well (the PB of The Long Haul has YTD 520 as of 10/14/22). The PB will also join the market of books on adventurers exploring the US and the open road, which is widely successful today with titles such as Nowhere for Very Long , which has scanned 22, 000 in its first six months, and The Sun Is a Compass (HC 2019: 7, 000 RTD, PB 2020: 7, 400 RTD) continuing to sell well.
Timely Father's Day and summer reading release: The new edition of A Trucker's Tale is a perfect Father's Day and summer reading book perfectly timed for promotions with its mid-May pub.
Expert author: Ed Miller has spent sixty years in the automotive/trucking industry, having grown up in a family of truckers and continuing to work as a driver today. Few others have a lifetime's worth of expertise on their subject, and very people know the ins and outs of trucking and have a wealth of stories to go along with it.