This text goes beyond introductory sport marketing. It strives to expand the knowledge of the student with advanced marketing theory related to ethics and social responsibility market research, as well as logistical management sales, retail, and e-marketing management.
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ISBN | 9780415518482 |
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Sprache | eng |
Cover | Kartonierter Einband (Kt) |
Verlag | Paperbackshop Uk Import |
Jahr | 2012 |
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