The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.
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ISBN | 9781137366771 |
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Sprache | eng |
Cover | B, Management, International business, Business Strategy/Leadership, Innovation/Technology Management, Organization, International Economics, Business Strategy and Leadership, Innovation and Technology Management, Palgrave Business & Management Collection, Management science, International business enterprises, Leadership, Industrial Management, Planning, Business & management, business strategy, Research & development management, Organizational theory & behaviour, Fester Einband |
Verlag | Springer Nature EN |
Jahr | 2014 |
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