This step-by-step guide for professionals looking to develop a strong company brand teaches the vital principles and skills of personal branding, including how to craft an emotionally resonant message, create top-quality branding tools, and attract a constant flow of business.
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ISBN | 9780071597500 |
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Sprache | eng |
Cover | Kartonierter Einband (Kt) |
Verlag | McGraw-Hill Education - Europe |
Jahr | 20081116 |
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