Crowd Surfing: Surviving and Thriving in the Age of Consumer Empowerment

Thomas, Martin / Brain, David

Crowd Surfing: Surviving and Thriving in the Age of Consumer Empowerment

Crowd Surfing: Surviving and Thriving in the Age of Consumer Empowerment

Thomas, Martin / Brain, David

Crowd Surfing explains what marketers and advertisers need to do to communicate with today's savvier consumers.

CHF 34.50

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ISBN	9781408105955
Sprache	eng
Cover	Kartonierter Einband (Kt)
Verlag	A & C Black Ltd
Jahr	2008

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