Provides basic guidelines and concepts that students should handle in order to develop a sound background in business and corporate strategy. The book covers the basic topics of a strategy course (both competitive and corporate) giving a short but comprehensive view on the current perspectives in the strategic academic and business community.
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ISBN | 9788885486058 |
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Sprache | eng |
Cover | Kartonierter Einband (Kt) |
Verlag | Bocconi Univ Pr |
Jahr | 20170901 |
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