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Expertise and Innovation

Retail financial services is a sector in which technological change--and particularly information technology (IT)--has become critically important. This collection looks at how firms develop a strategic approach to IT in this sector. The contributors present seven case studies from Scottish industry while focusing on key strategic projects within these case companies.

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ISBN 9780198289043
Sprache eng
Cover Fester Einband
Verlag Oxford University Press
Jahr 19950105

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