Advertising: PNBA and MPIBA Holiday catalogs, Ingram Advance Holiday Gift Books (Aug), Awards: NOBA, Blurbs: Robert Redford, Lowell Thomas, Roy Corral, Bob Swerer, Barbara Washburn, Catalogs: IPS Travel and Trade, Events: Targeted simultaneous nationwide launch and virtual tour on Sam's 9/14/13 birthday (footage?), Online: Blog tour, Promo to 100s of google alert addresses that blogged on ALONE, featured on www.graphicartsbooks.com, Facebook fan page, YouTube trailer, SamKeith.net, Promo: Ingram E-Comm to bookstores, schools, and libraries, GoodReads, Bookish, Advance Access, Publicity: Targeted publicity/interviews based on events, Reviews: Targeted reviews in regional media, national book trade and nature media, Sales: Special sales promotion to nature stores, Tradeshows: MPIBA, PNBA, APPL