This text presents the history of international business, using both a case and contextual approach. Case studies from around the world are analysed in both their internal and external contexts. The areas addressed are divided into five geographical sections.
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ISBN | 9780275944131 |
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Sprache | eng |
Cover | Fester Einband |
Verlag | Bloomsbury 3PL |
Jahr | 19940430 |
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