This book concerns my recommendation how entreprensure chooses to achieve whose marketing or/and economy or / and salespeople training strategy to achieve to raise organizational more efficiency and effectiveness. I shall indiate why some UK and US some large business organizations whose weakness and strengths to cause whose organizations inefficient and I shall give recommedation how they can change their marketing or/and economy or/and human resource ( orgnizational behavior) strategy to achieve more efficiency or effectivenss.


This is any salespeople psychological strategy. It concern sample of large companies case studies and indicated how the entrepreneur attempts to apply marketing theoretical bases which are often borrowed from the disciplines of economics and psychology to give opinions to solve these large companies' problems.