Market Intelligence provides an overview of the most important tools and concepts relevant to intelligence analysis for strategic decision making. The book's focus is not only on competitors, but also on customers, suppliers, and a range of other stakehol
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ISBN | 9788763002028 |
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Sprache | eng |
Cover | Kartonierter Einband (Kt) |
Verlag | Copenhagen Business School Press |
Jahr | 20210511 |
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