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Marketing Basics For Designers

Martin, Jane D / Knoohuizen, Nancy

Marketing Basics For Designers

This book meets a great need in the design field for a professional marketing resource focusing on small design firms (1-4 person firms).This book was developed as a resource for these designers, to aid in finding new clients and marketing design services. It includes a basic, practical approach, and takes into account that the typical interior designer is also managing an office and a variety of projects in addition to preparing a marketing strategy. It offers suggestions and guidance for marketing with such obstacles as limited funds, no time, and few resources, and includes a list of ideas to get readers started on their own marketing projects.

CHF 122.00

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ISBN 9780471118718
Sprache eng
Cover Fester Einband
Verlag Wiley
Jahr 19951011

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