In Milton Brown and the Founding of Western Swing, Cary Ginell vividly portrays memorable personalities, stylistic growth, musical rivalry, touring, recording sessions, business practices, and driving determination. Drawing on a rich array of primary resources, including oral histories, family scrapbooks, and newspaper files, he documents Brown's role in creating Western swing, a musical genre that still resonates in George Strait's recent recording of "Right or Wrong" (originally a Brown hit) and the vibrant energy of the band Asleep at the Wheel.