What do you collect? If you grew up in the 60s and 70s, you are either into Star Wars, Marvel, or DC. Either way, you know you were hooked on reliving the adventure and thrill of your heroes. With what you collect, you buy movies, music, toys, and anything connected with these treasured moments. What you collect is part of a million-no, trillion-dollar industry that grabs your attraction.
Here begins the search on how we get caught up in a never-ending spending cycle as each decade unfolds and generation gets sucked into being duped and persuaded. This becomes the beginning of your spending habits. You are very much targeted, and many don't care! I, too, get caught up in this friendship. The difference is I care and dare to ask why.
Why do we need to collect so much? So says I, your friendly neighborhood self-appointed baby boomer consumer advocate.