Excerpt from Poster DesignIn the preparation of this book the author was prompted by various considerations, and in its presentation has endeavored to give to these several considerations their proper relative importance.While the book is designed to possess a certain historical value, it is intended primarily to develop an accurate, intelligent, comprehensive and basic critical analysis of poster design in Europe and America.The illustrations, covering the entire range of significant posters to the present date, have been selected and arranged with much care, and with an idea of showing the underlying principles involved in poster-design with the greatest clearness, and only by examples which are the best from the greatest number of points of excellency, taking into consideration the several elements entering into their design.About the PublisherForgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.comThis book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully, any imperfections that remain are intentionally left to preserve the state of such historical works.