In Purpose Meets Execution, Efron shows us the most powerful driver of success is a culture of purpose combined with executional excellence. Efron has developed a framework that merges the power of a purpose-driven organization with executional excellence. He applies proven diagnostics to determine if the company has a clear and meaningful sense of organizational purpose and whether that purpose is effectively aligned with business practices across functional areas. He works with each company to address gaps and create a plan for continuous improvement.When companies understand and implement a plan and process to balance purpose and execution, they: Create an unbeatable competitive advantage in the market by paving the way to find and retain the best of the current and next generation workforce Delight customers Deliver exceptional and sustainable results.