Addresses environmental questions within the context of global business. A counterpoint to the US-oriented literature on this topic, this work sets out ways to equip public relations to respond to and re-imagine itself in the light of major forecasts and trends for uncertain business, environment and social conditions.
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ISBN | 9780415394086 |
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Sprache | eng |
Cover | Fester Einband |
Verlag | Taylor and Francis |
Jahr | 20070524 |
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