Since the late 1800s, when the idea was first conceived, the restaurant franchise has become a worldwide phenomenon. Opportunities abound for restaurateurs and food service professionals with the know-how to dive into and stay afloat in the growing, ever-changing sea of franchise operations. With the help of vignettes and case histories, this completely updated new edition explains how to operate a successful franchise, from developing a winning franchise concept to demystifying the legal intricacies of franchise agreements.
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ISBN | 9781926895697 |
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Sprache | eng |
Cover | Fester Einband |
Verlag | Taylor and Francis, Taylor and Francis |
Jahr | 20141008 |
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