Samli provides an academic rather than a practical day-to-day approach to retailing, and his book may help move retailing toward the mainstream of academic research and interest. . . . The author incorporates good references and an overview of many theories that can be applied in an academic retail setting. Recommended for advanced undergraduate, graduate, and professional collections." Choice
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ISBN | 9780899302492 |
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Sprache | eng |
Cover | Fester Einband |
Verlag | Bloomsbury 3PL |
Jahr | 19890112 |
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