What is a consumer? Shopping with Freud looks at some of the surprising ways in which the consumer subject appears in a range of writings - from literature to marketing psychology to psychoanalysis.Rachel Bowlby shows how ideas about consumption are brought to bear on contemporary conceptions of choice in areas that seem far removed from a straightforward matter of shopping. She also shows that arguments and assumptions about the psychology of consumers themselves throw light on genderal questions of human psychology.
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ISBN | 9780415060073 |
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Sprache | eng |
Cover | Kartonierter Einband (Kt) |
Verlag | Taylor & Francis Ltd (Sales) |
Jahr | 19930902 |
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