A fully updated edition of the award winning textbook for social media marketing. With new case studies on a number of brands including TikTok, Puma and Nespresso and an updated companion website, this book is a must for anyone studying social media marketing.
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ISBN | 9781529731989 |
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Sprache | eng |
Cover | Kartonierter Einband (Kt) |
Verlag | SAGE Publishing Ltd |
Jahr | 20201118 |
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