Leaders make profound contributions to the world by creating environments where people thrive so they can be
the best that they can be. This can only happen in businesses with a culture of excellence. Over time, the ripple
effect of culture-conscious leadership extends beyond the walls of the workplace culture and into the lives,
families, and communities of all the employees, customers, and vendors. Despite the measurable returns on culture,
however, many leaders don't necessarily know how to create a great culture. Until now. Culture is our business.


Following the success of The Culture Fix¿, Will Scott offers this fabled version that works through the step-by-step
process of Culture Fulfillment¿. In this story, Andy, our business coach and Actuator, goes into troubled Everco
and transforms the company's organizational performance, fortunes, and employee happiness. In just months,
through a complete renovation, Everco's culture is brought alive, made to thrive, and used to drive performance¿.