Available as a stand-alone reference or as the seventh volume of The International Encyclopedia of Media Studies, Research Methods in Media Studies describes the innovative and dynamic nature of the field at present with contributions from a diverse, international group of scholars. The collection examines both theory and practice with an emphasis on the expansion and diversification of the field in recent years. In more than 30 chapters, the contributors provide a full analytical and historical account of media studies research methods--from historical antecedents to innovative and emerging practices. The contributors also discuss quantitative and qualitative methods, recognizing the ways in which they overlap and inform one another in contemporary research.

This volume incorporates the impact of new technologies and technological innovation, as well as the increasingly transnational nature of modern life. In doing so, it effectively locates the current state of media studies within a fast-evolving global context. This is a bold and forward-thinking reference that encourages those in the field to transcend methodological boundaries and develop interdisciplinary approaches in order to best study contemporary media.