Gathering together key writings and many single-authored essays in to a handy one-volume resource, this is the only Reader currently available on political communication.The selected texts and articles have been included for their significant contribution to our understanding of the issues under considerations, are grouped into thematic sections, each introduced by the editors, and the contributors cover such areas as: the exercise of power, media and democracythe media and electionsmedia effectspolitical participation and the mediathe personalization of politicsnew technologies and the reshaping of political communication.Available as a companion Reader to Brian McNair's Introduction to Political Communication textbook, students will find The Political Communication Reader a valuable resource in this popular subject area.