The proliferation of social media has altered the way that people interact with each other - leveling the channels of communication to allow an individual to be "friends" with a sitting president. In a world where a citizen can message Barack Obama directly, this book addresses the new channels of communication in politics, and what they offer.
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ISBN | 9781137380852 |
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Sprache | eng |
Cover | B, Political Science, European Politics, Political History, Social Media, Online Marketing/Social Media, digital marketing, Palgrave Political & Intern. Studies Collection, Europe—Politics and government, World Politics, Internet marketing, Politics & government, Europe, Political science & theory, History: specific events & topics, Media Studies, Sales & marketing, online marketing, Fester Einband |
Verlag | Springer Nature EN |
Jahr | 2013 |
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